Archive for the ‘Mobile Retail’ Category
Monday, December 20th, 2010
Groupon is really catching on like wildfire, despite doomsayers' claims of low barriers to entry, and unsustainable business model (like New Yorker's column by James Surowiecki). The Groupon team has hit such a sweet spot of viral customer acquisition and high-margin revenue that it felt comfortable rejecting Google's $6 billion ...
Posted in coupons, Customer acquisition, Customer loyalty, Google, Groupon, Mobile Retail, Online Retail, Uncategorized | No Comments »
Wednesday, September 29th, 2010
Foursquare, Gowalla, Facebook Places and Yelp - among others - have popularized the concept of “checking in” at a particular location on a smartphone - basically broadcasting one’s location to friends, followers and/or business owners over a particular application or multiple social networks. Multiple variations on the theme exist, most ...
Posted in Checkin, Location Based Services, Mobile Retail, Personalization, Recommendation | No Comments »
Wednesday, May 12th, 2010
The barcode scanning app RedLaser has just announced that their iPhone/Android app was downloaded over 2 million times, with half of their users being active over the last month.
In a field that includes quite a few free alternatives, such as ShopSavvy and pic2shop, RedLaser’s success seems to owe to both ...
Posted in codebar scanning, coupons, Location Based Services, Mobile Retail | No Comments »
Tuesday, February 17th, 2009
Forrester’s Sucharita Mulpuru (@smulpuru) has a new research report out with interesting findings about emerging trends in mobile and multi-channel retail. Overall, the report confirms that the mobile web is on the cusp of becoming a game-changer for both web and brick-and-mortar retailers. Smartphone users are becoming as likely to ...
Posted in Comparison shopping, Mobile Retail, Online Retail, Personalization | 9 Comments »